I have been studying the field of haircare and products for over 30yrs. I have seen the trend shift from an emphasis of protein, moisture and pH balance to a mere cover-up approach of using heavy, slick agents that clogs over damage, leading to build-up and internal dehydration of the hair structure.
Nutress products, I can honestly say have not followed that path. Nutress has incorporated very specific amino-acid proteins that target the damage, bonding to weakened hair and sealing in all the important moisture compounds so the hair has the correct balance of strength and pliability. No wonder breaking is virtually a thing of the past for so many. I have found your products astonishingly effective even on my own hair, which is prone to brittleness and dullness from over-processing with color. You have not radically altered most of your formulas, for the science behind them has been tested and approved for over 60 years.
Many of today’s supposedly sophisticated concoctions that merely lay on top of the hair could never compete. I have tried hundreds of formulas over the years, Nutress products really are at the top of the charts. ANY ethnicity will benefit from them as there is an array of products, each targeted for specific needs.
So happy am I with them that I give you permission to use my endorsement. Nutress will do just that, give NEW TRESSES.